BGI Launches New Warranty Program for Windshield Skins.
Program Insured by Great American Insurance Company
Sacramento, CA May 15, 2008
Bray Group Inc (BGI) announces the launch of a new warranty program for its Windshield Skins(TM) product. Consumers will now receive a limited warranty when purchasing the Windshield Skins(TM) product. The program also marks the beginning of a new partnership for BGI with Great American Insurance Company. Great American Insurance Company will insure BGI for potential losses under the warranty program. The program offers a multi-year no-chip/no-crack warranty and includes windshield replacement.
Windshield Skins(TM) is optically clear treatment that is applied to windshields to absorb the impact of standard road hazards. Windshield Skins(TM) are available through two distribution programs. The PremierDEFENSE program is marketed nationwide through automotive dealerships as an aftermarket finance and insurance (F&I) product. The Proline Styling program is also marketed nationwide but through independent retailers and installers. Premier Dealer Services, Inc. (PDS), a wholly-owned subsidiary of Great American Insurance Company, will administer both programs.
Mark Baker, National Sales Manager for PDS, stated "We are very excited to add this windshield protection program to our product portfolio."
Alan Bray, President and CEO of the Bray Group, commented "To be associated with an insurance company like Great American is an honor. We could not have a better partner."
Before selling the product, all Windshield Skin(TM) distributors must be certified by completing a comprehensive training program. Bray further remarked "When we were developing the program, we wanted to leave nothing to chance. So we developed a comprehensive training program to accompany the product. Our retailers have to be certified to participate in either Windshield Skin(TM) program."
Both Windshield Skin warranty programs launch May 15, 2008. Retailers are encouraged to contact BGI immediately to begin the certification process.
About BGI
The Bray Group is one of North America's premier developer, manufacturer and distributor of automotive accessories and tuning products. Few companies rival The Bray Group's industry knowledge and depth of product and service.
President and CEO, Alan Bray is a pioneer in the automotive accessory industry since 1991. He brings to the market revolutionary performance and styling equipment for the automotive sectors. The Bray Group taps its network of worldwide manufacturing marketing partners to equip its North American customers with the widest array of safety and styling solutions. The Bray Group offers these products and services for virtually all makes of vehicles.
About Premier Dealer Services
Premier Dealer Services, Inc. (PDS), a wholly owned subsidiary of Great American Insurance Company, is based in San Diego, California. PDS specializes in the development, marketing and administration of products and services for the automotive dealership financial services industry throughout the United States and Canada.
About Great American Insurance Group
Great American Insurance Group's roots go back to 1872 with the founding of its flagship company, Great American Insurance Company. Based in Cincinnati, Ohio, the operations of Great American Insurance Group are engaged primarily in property and casualty insurance, focusing on specialty commercial products for businesses, and in the sale of traditional fixed, indexed and variable annuities and supplemental insurance products. The members of Great American Insurance Group are subsidiaries of American Financial Group, Inc. (AFG) also based in Cincinnati, Ohio. AFG's common stock is listed and traded on the New York Stock Exchange ("NYSE") and NASDAQ under the symbol ("AFG"). Additional information concerning Great American can be found at www.GreatAmericanInsurance.com
CONTACT:
Dave Ohara
Vice President, National Sales and Marketing
Bray Group Inc.
dohara@braygroup.com
Mark Baker
National Sales Manager
Premier Dealer Services
mbaker@pds-gaic.com.
